2021 - PRESENT

Business Unit Manager

STINSON DESIGN

2015 - PRESENT

Founder

KATRINA LAT MEDIA

Freelance media consultancy, specializing in photography, copywriting, and event logistics for clients such as Live Nation, Sumsung, SAP, Grolsch, Yahoo!

2019 - 2020

Partner Growth Manager

RITUAL.CO

Managed high value "Zonemaker" partners across North America for Toronto-based order ahead, skip-the-line, app with users in 50+ cities in 7 countries around the world

2018 - 2019

Account Executive

INDIE88

Worked with local business to develop marketing strategies leveraging the radio, digital, and experiential assets of 5x consecutive winner of Rock Station of the Year (Canadian Music and Broadcast Industry Awards)

2016 - 2017

Assistant Marketing Manager

MOLSON COORS

Led project management and execution of Molson Canadian's campaign in celebration of Canada 150: "A Taste of Who We Are"

2015 - 2016

Business Development Representative

CANON CANADA

Managed and expanded 200+ customer base for business solutions division

2014

Sales & Marketing Lead

THE STUDENT HOTEL

Trained and co-ordinated international sales team for hybrid hospitality concept which currently exists in 12 locations across Europe

2013

Brand Management Intern

MONDELEZ INTERNATIONAL

Coordinated the Caramilk "Key to the Secret" marketing campaign.

2012

Brand Marketing Intern

COCA-COLA CANADA

Oversaw product feasibility of NESTEA King Can and overall packaging redesign